Food Drink Devon

JAMU

The Mount, 72 Paris Street, Exeter, EX1 2JY

Member Overview

What is JAMU?

JAMU is a Devon-based premium drinks brand creating naturally flavoured, prebiotic sparkling drinks designed to support gut health, encourage better hydration and reconnect people with nature. Based in Exeter, JAMU combines real fruit, British botanicals and functional ingredients to create refreshing drinks that are low in calories, free from artificial additives and packed with flavour.

What does JAMU offer?

JAMU produces a range of premium sparkling sodas made with natural ingredients, prebiotic plant fibre and carefully selected botanicals. Designed as an alternative to traditional soft drinks, every can is vegan-friendly, low in calories, free from artificial sweeteners and formulated to support gut health.
The range includes distinctive flavour combinations such as:
  • Blood Orange & Peach
  • Lemon & Basil
  • Raspberry & Hibiscus
  • Cucumber & Pineapple
Customers can expect clean, refreshing flavours, functional ingredients and a drink that delivers both taste and wellbeing benefits.

Our Specialities

  • Prebiotic sparkling sodas
  • Naturally flavoured soft drinks
  • Real fruit and botanicals
  • Gut-friendly beverages
  • Low-calorie drinks
  • Zero artificial sweeteners
  • Vegan-friendly drinks
  • British botanicals
  • Functional beverages
  • Sustainable drinks production
  • Premium soft drinks
  • Rewilding-inspired products

Why Choose JAMU?

JAMU stands out by combining flavour, functionality and environmental responsibility. Every drink contains prebiotic plant fibre and carefully selected botanicals such as chicory root, mallow root, nettle, dandelion and elderberry, chosen for both their flavour and natural benefits.
Sustainability is central to the brand's mission. JAMU contributes a percentage of every can sold towards rewilding initiatives, including British seagrass restoration projects that help protect marine biodiversity.
The brand has also gained national recognition, including securing a listing in the Harrods Food Hall, showcasing Devon-made products on one of the world's most prestigious retail stages.

Where can you find JAMU?

JAMU is based in Exeter, Devon and can be found through its online store, selected independent retailers, cafés and premium food outlets. 

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Contact JAMU

Contact Info

Where to find us

JAMU image 1

Frequently Asked Questions

What is JAMU?

JAMU is a Devon-based premium soda brand creating gut-friendly, lightly sparkling drinks made with real fruit extracts, botanicals and prebiotic fibre. Founded in Exeter, the brand was created to help people reconnect with nature through delicious, functional soft drinks.

What products does JAMU make?

JAMU produces a range of premium sparkling sodas, including:
  • Lemon & Basil
  • Blood Orange & Peach
  • Raspberry & Hibiscus
  • Cucumber & Pineapple
  • Mixed Tasting Sets
All drinks are made with real fruit, botanicals and prebiotic fibre

What makes JAMU different from other soft drinks?

JAMU combines real fruit extracts, botanicals and prebiotic fibre to create flavour-led sodas without artificial sweeteners. The brand also supports environmental restoration through its rewilding initiatives.

Are JAMU drinks gut-friendly?

Yes. Every JAMU soda contains prebiotic fibre, which helps support a healthy gut microbiome while providing a refreshing and enjoyable drink experience.

Do JAMU drinks contain artificial sweeteners?

No. JAMU drinks are made without artificial sweeteners, focusing instead on real fruit extracts and botanicals for flavour.

Are JAMU drinks low in calories?

Yes. JAMU sodas are designed as low-calorie alternatives to many conventional soft drinks while maintaining bold, natural flavours.

What ingredients are used in JAMU drinks?

JAMU drinks are crafted using:
  • Real fruit extracts and juices
  • Natural botanicals
  • Prebiotic fibre
  • Light carbonation
The recipes focus on simple, natural ingredients and clean labels

What does JAMU do for the environment?

Where can I buy JAMU drinks?

JAMU drinks are available through the brand's online shop and a growing network of retailers and stockists. The range has also been listed in Harrods Food Hall.

Do you offer mixed packs or tasting sets?

Yes. JAMU offers tasting sets that allow customers to sample the full range of flavours before choosing a favourite.

Do you offer subscriptions?

Yes. JAMU provides subscription options through its website, making it easy to receive drinks regularly.

Why choose JAMU?

Customers choose JAMU for its adventurous flavour combinations, real ingredients, gut-friendly prebiotic fibre, low-calorie recipes and commitment to environmental restoration. The result is a premium soda that's better for people and the planet